{"id":201,"date":"2020-03-26T00:00:00","date_gmt":"2020-03-25T23:00:00","guid":{"rendered":"https:\/\/orienteed.com\/\/?p=201"},"modified":"2024-09-30T14:00:55","modified_gmt":"2024-09-30T12:00:55","slug":"glosario-sobre-e-commerce","status":"publish","type":"post","link":"https:\/\/orienteed.com\/es\/glosario-sobre-e-commerce\/","title":{"rendered":"Glosario sobre ecommerce"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">M-commerce:<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Tambi\u00e9n llamado \u00abMobile Commerce\u00bb, como su nombre indica, es la realizaci\u00f3n de las compras a trav\u00e9s de un dispositivo m\u00f3vil. Es decir, hace referencia a las transacciones comerciales que se hacen a trav\u00e9s de estos dispositivos, como m\u00f3viles o <a href=\"https:\/\/www.amazon.com\/Tablets\/\" target=\"_blank\" rel=\"noopener\" title=\"\">tablets.<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Omnichannel:<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Este t\u00e9rmino se refiere al uso de varios canales de la marca al mismo tiempo. Por ejemplo, un cliente puede consultar la p\u00e1gina de producto de un elemento en su tel\u00e9fono mientras est\u00e1 en la tienda, en el punto de venta. El marketing omnichannel ayuda a las marcas a cumplir con las expectativas y comportamientos de los consumidores, quienes est\u00e1n cada vez m\u00e1s conectados a Internet y dependen de \u00e9l. No es solo una forma de concretar ventas, sino un modelo de comunicaci\u00f3n dirigido a mejorar la interacci\u00f3n con el cliente.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Hosting:<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/orienteed.com\/\/monitoring-comercio-electronico\/\" title=\"Por qu\u00e9 tu ecommerce necesita un sistema de monitoring de aplicaciones\">El ecommerce <\/a>hosting es un conjunto de servicios de alojamiento y, por extensi\u00f3n, de servicios TI dise\u00f1ados a la medida de las empresas dedicadas a la venta online y de sus necesidades espec\u00edficas. Disponibilidad, seguridad, tiempo de carga, flexibilidad y gesti\u00f3n ininterrumpida son algunos de los aspectos que lo definen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Pure play:<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Modelo de empresa que trabaja exclusivamente a trav\u00e9s de internet, prescindiendo de sedes f\u00edsicas.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>M-commerce: Tambi\u00e9n llamado \u00abMobile Commerce\u00bb, como su nombre indica, es la realizaci\u00f3n de las compras a trav\u00e9s de un dispositivo m\u00f3vil. Es decir, hace referencia a las transacciones comerciales que se hacen a trav\u00e9s de estos dispositivos, como m\u00f3viles o tablets. Omnichannel: Este t\u00e9rmino se refiere al uso de varios canales de la marca al&hellip;&nbsp;<a href=\"https:\/\/orienteed.com\/es\/glosario-sobre-e-commerce\/\" rel=\"bookmark\">Leer m\u00e1s &raquo;<span class=\"screen-reader-text\">Glosario sobre ecommerce<\/span><\/a><\/p>\n","protected":false},"author":4,"featured_media":1618,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[178],"tags":[8,23],"class_list":["post-201","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ecommerce-marketing","tag-ecommerce","tag-glosario"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.3 - aioseo.com -->\n\t<meta name=\"description\" content=\"Hoy compartimos un mini glosario con los t\u00e9rminos esenciales del comercio electr\u00f3nico que debes 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