Platform Development for a

B2B2C Spanish Wholesaler

How did we help?

We assisted Customer P in defining their e-commerce strategy, in addition to installing and developing their digital infrastructure. 

The final result was a customized B2B2C platform, thus creating an online marketplace for distributors.



Although a sector leader, Customer P was facing increasing competition due to their lack of e-commerce presence.

  • No digital assets.
  • No digital service for distributors and final customers.


  • Incremental and monthly rollout of new distributors
  • Customer Segmentation and Personalized Pricing 
  • Distributor ERP Integration
  • Adaptive order flow and shipping costs, aligned with the distributor model
  • Automated functional and system testing
  • Responsive and Mobile-first Design
  • Fast Deploy and CI/CD model with Kubernetes / Docke

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